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Scarlett Johansson On Getting Pressured To Join Social Media To Promote Projects: “I Think The Film Will Do Fine”

Mar 15, 2025

Social media may be important in today’s entertainment world, as Maya Hawke recently lamented regarding dynamics between follower counts and the casting process, but it seems that even a cemented veteran, Scarlett Johansson, is not immune to pressures related to the digital sphere.

In a recent cover story for InStyle, the MCU alumna shared that she is often asked by film studios or her team to join Instagram to promote her projects.

“I mean, even today, I got an email from Universal [Pictures], and they’re like, ‘Hey, would you consider joining Instagram in tandem with the release of Jurassic World: Rebirth?’ [I] get a lot of pressure to join social media,” she explained, adding, “‘Is there a way I could do this and stay true to who I am?’ It didn’t feel like I could.”

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She continued, “The work that I put out there is all based in truth. That’s the key ingredient. So if I was a person who really enjoyed social media, then I could totally get on the bandwagon. But I’m not. And I think the film will do fine.”

Jurassic World: Rebirth, also starring Jonathan Bailey and Mahershala Ali, is the fourth in the franchise, following a team of scientists whose main aim is to acquire genetic samples from three of the largest dinosaurs in the sea, on land and in the air. Set five years after Jurassic World: Dominion (2022), the summer blockbuster is set to bow in theaters July 2.

Elsewhere during the profile, Johansson discussed that “vulgar” Saturday Night Live joke and speculations about her Black Widow character.

Additionally, the Fly Me to the Moon actress addressed her legal action against OpenAI’s usage of a voice that sounded like hers. “Particularly with the A.I. piece. It was like: If that can happen to me, how are we going to protect ourselves from this? There’s no boundary here; we’re setting ourselves up to be taken advantage of,” she said.

She also talked about her no-photos-with-fans policy, explaining that it’s due to her wanting to reclaim some semblance of privacy while out and about: “It really offends a lot of people. It doesn’t mean I’m not appreciative, of course, that people are fans, or happy to see me. But I always say to people, ‘I’m not working.’ [And that means] I don’t want to be identified as being in this time and place with you. I’m doing my own thing.”

She continued, saying she related to Chappell Roan after “like everybody else, [falling] in love with her over the summer” and her disconcerting experience with fame: “I like to be in my own thoughts that have nothing to do with what other people think of me … I don’t like being self-conscious.”